What is the difference between a pillar page and a landing page
Pillar page vs landing page – what’s the difference? The search engine mechanisms are improvement initiatives that tackle users’ behavior and intentions. But when was the last time you examined your content marketing strategy in the context of this shift? Have you reviewed and analyzed the structure and information shared across your site’s different parts? Identifying the relationship between landing and pillar pages will help you determine how to capture, engage, and satisfy website users….
How landing pages help companies boost revenue
Grab some coffee because, in the next five minutes, we will show how you can unlock a business’s potential and generate more revenue through the internet. Indeed, marketing managers spend countless hours perfecting the homepage of their organization’s website. But their quest to have appealing visuals, copy, calls-to-action, and overall quality ‘first impression’ only takes the company so far. While you’d want to reflect the corporate side of the business on it, we believe that…