What is a heatmap and why it’s a must-have
Having an online presence is crucial for businesses of all sizes to achieve sustainable growth. However, having a website is not enough to ensure the success of your online efforts. It’s also crucial to understand how your visitors interact with your website and what they are looking for. This is where heatmaps and click maps come into play. Let’s first understand what is a heatmap and click map. What is a heatmap and click map…