Tag: product demo

What Makes a Product Demo a Good Lead Magnet

Is a product demo still valuable in a modern world, with an abundance of information? Well, let’s imagine the following scenario: You have a brilliant product. You ask your marketing department to find the best possible ways to market your product. They go ahead – and start rolling out high-quality blog posts, email newsletters, social media posts, and more. You see a surge in your website traffic a few months later. But wait! Even though dozens of prospects are visiting your website, your bounce-off rate is somewhere around 98-99%. Looking at this, you head over to your marketing department and…